Trendy Tea Innovations
Mason O'Donnell
| 01-03-2024
· Food Team
In recent years, a new style of tea beverage has been rapidly gaining popularity worldwide, attracting numerous consumers with its unique taste, innovative preparation methods, and health-conscious approach.
So, what exactly is this new style of tea beverage? And why is it so popular?
Definition of New Style Tea Beverage:
The new style of tea beverage, as the name suggests, is a type of beverage that distinguishes itself from traditional tea drinks.
It no longer solely pursues the quality of tea leaves and the brewing technique but combines modern food processing technology and innovative concepts, emphasizing unique taste and nutritional value.
New tea beverages aim to upgrade and transform tea leaves, shops, and the tea beverage market through product categorization, brand shaping, and channel innovation to meet consumers' new demands.
Compared to traditional tea, new-style tea beverages have a wider variety of forms, higher aesthetic appeal, more diverse flavors, and a greater emphasis on natural ingredients and health. New-style tea beverages can be pure tea or a combination of tea and other ingredients, such as fruit tea or herbal tea. They often feature rich layers of taste and unique aromas, satisfying the modern demand for diverse culinary experiences.
Reasons for the Popularity of New Style Tea Beverages:
1. With the increasing focus on health, new-style tea beverages are loved by consumers for their health-conscious and natural characteristics.
The ingredients of new-style tea beverages are primarily natural and rich in various vitamins and minerals, which help boost the body's immunity. At the same time, new-style tea beverages have low calories, meeting the modern demand for healthy diets.
2. New-style tea beverages break away from the singular taste of traditional tea drinks by adding various ingredients to enrich the taste. This innovative taste experience allows consumers to feel different surprises in every cup of tea, stimulating their curiosity and desire to purchase.
3. New-style tea beverages are not just beverages but also a way of life. They represent an era of pursuing quality living, focusing on health and environmental protection. By drinking new-style tea beverages, consumers can express their lifestyles and values, satisfying their emotional needs.
Among the many new style tea beverages, "Fresh Extracted Tea" stands out in the market with its fresh extraction of tea leaves, flowers, and fruits, fully retaining the original taste and nutritional content. With its delicious and fresh taste, aromatic tea fragrance, and refreshing fruit flavor, Fresh Extracted Tea has successfully distinguished itself in the new style tea beverage market and carved out a place in the tea consumption market.
So, what exactly is "Fresh Extracted Tea"?
Simply put, it is a new style of tea beverage that preserves the fresh, original taste of tea leaves through extraction.
Unlike traditional brewed tea in the market, easy tea bags, milk tea, and various tea beverages, for example, the three-eighth Fresh Extracted Tea, it is not tea leaves, tea powder, or tea bags. It is concentrated fresh extracted tea paste packaged in high-value, aesthetically pleasing test tubes. One only needs to prepare a cup of water, open the test tube, and pour the tea paste into the water for brewing. A cup of tea is ready within ten seconds.
The most significant difference between Fresh Extracted Tea and other tea beverages is not only in appearance and form but primarily in applying new tea leaf deep processing technology.
Through six high-tech processes, including ambient temperature biomimetic immersion extraction, small molecule nano-sieve filtration, molecular cluster cutting with fluorine elements, supercritical extraction for fragrance retention, pasteurization, and aseptic filling, it achieves the refinement of retaining 100% of the original tea nutrients and natural aroma, thoroughly removes pesticide residues, heavy metals, and fluoride elements from tea leaves, without additives,
Without staining teeth, keeping consumers away from osteoporosis and can lock freshness at room temperature for 360 days. If one were to describe the technological process of Fresh Extracted Tea in one sentence, it would be "using the technology to create a bottle of perfume to make a cup of tea."
The popularity of new-style tea beverages results from multiple factors working together. They meet consumers' health and environmental protection demands and win consumers' love with their unique tastes and innovative concepts.
In the future, with consumers' pursuit of gourmet food and increasing health awareness, new-style tea beverages are expected to maintain their popularity and lead the innovation trend in the beverage market.